We took Franuí to #1 in Israel within months and 15K+ POS in Russia. Your brand is next.
We've scouted, vetted and unlocked the most innovative brands across Asia, Europe and Latin America — and we bring them exclusively into your market, retail-ready.
We launched Franuí into Israel and scaled it across Russia — the same playbook works for your brand. Direct ops, regulatory fluency, secure payments, and proven virality execution.
CGC Global is the strategic partner of Franuí across multiple international markets. We launched Franuí in Israel through our subsidiary N.D Delicsis with an organic, TikTok-first creative playbook — generating thousands of user videos, sold-out status across every major retail chain, and #1 premium frozen-dessert positioning within months. We then scaled the brand directly into Russia with our own regulatory, logistics and payment infrastructure — unlocking 15K+ POS in a market others can't enter.
✓ Strategic partnership · Multi-market scale · Category creation · Proven playbook
Our Bangkok and Hong Kong teams maintain direct, on-the-ground dialogue with Asian manufacturers. Below: the product types we actively target per country, with example brands we're currently tracking or in discussion with.
+ Takaoka · Seiki · Kanazawa Kenroku · Waraiya
These examples represent the type of viral, innovative F&B products CGC actively sources, tracks, follows and engages with across Asia. Not all are current exclusive representations — many are in our active sourcing pipeline.
Direct distribution through NDDELI & KOKO BRANDS across all Israeli retail channels, plus MINISO franchise operations into the Dutch market.
Our unique regulatory structure, direct operations and secure payment rails unlock Russia for global brands that can't enter otherwise.
We engage with modern-trade, quick-commerce and specialty retailers across Asia through our Bangkok & Hong Kong hubs — building relationships with buyers at leading chains in every major market.
Target buyer networks
Nationwide coverage across modern trade, quick commerce, convenience and premium — serving urban and suburban audiences with premium brand positioning.
Our own nationwide compliant infrastructure: sophisticated regulatory compliance, logistics management and secure payment rails — seamless market access most competitors cannot replicate.
Identify viral, high-potential F&B brands.
Customs, labeling, documentation, certifications.
Nationwide storage & last-mile delivery.
Retail placement, positioning, channels.
TikTok, influencers, virality creation.
Our strategic holdings company operates MINISO franchise locations in Israel and the Palestinian Authority — bringing global retail brands to new markets with full operational management.
A dynamic import, marketing and distribution company dedicated to bringing the most innovative and trending food brands to the Israeli market. Identifies products with viral potential and manages the full go-to-market process.
Specializing in import and distribution of premium food products — N.D Delicsis is the exclusive distributor of Franuí in Israel, bringing Argentina's famous chocolate-dipped frozen raspberries to Israeli consumers.
Gut health drives category explosion — prebiotic sodas, probiotic kombuchas and postbiotic waters with clinical backing command premium pricing across demographics.
Protein demand drives innovation in baked legume chips, air-popped alternatives and cheese crisps. 10g+ protein/serving with clean ingredients.
Affordable luxury drives demand for artisanal ice creams, mochi textures and single-serve premium formats. Instagram-worthy sells 3× per ounce.
Second-gen plant-based emphasizes whole-food bases (nuts, oats, legumes) over processed substitutes. Clean labels + authentic taste driving adoption.
Non-alcoholic spirits, craft beers and cocktail alternatives are surging. Premium pricing on par with alcoholic equivalents.
Cross-cultural flavor mashups and unexpected combinations drive discovery. Social media amplifies viral reach; limited editions create urgency.
Our system monitors social signals, retail velocity, TikTok virality, ingredient innovation, and regulatory changes across 9 Asian markets, Russia, Israel and Europe — surfacing breakthrough brands before they reach mainstream importer awareness.
Every month we scan thousands of emerging F&B brands across 17 countries. We surface the innovators worth watching, the viral accelerants, and the ones already shaking shelves — scored on innovation and commercial momentum. This is our signal, filtered from the noise.
Get the complete brand radar (PDF + Excel) with innovation scores, commercial signals, and retail recommendations — free for Russian and Israeli retailers and buyers.
Our proprietary AI Brand Radar scans 10K+ F&B brands across 17 countries, 24/7 — tracking TikTok velocity, retail sell-through, ingredient innovation and social signals. We typically spot viral brands 3–6 months before they hit mainstream buyer radar. You get first-look access through our monthly Brand Radar report.
Yes — this is the core of our model. We structure exclusive distribution agreements with global brand owners, then pass that exclusivity to market-leading retailers. We can discuss exclusivity arrangements for specific brands and markets.
MOQs vary by brand and format — typically 1 container (20' or 40') minimum for first order. Lead times: 4-8 weeks for most Asian-sourced goods, 6-10 weeks for European. We pre-position stock in our Bangkok and Hong Kong warehouses to compress replenishment cycles for partners.
Subscribe via the Brand Radar section on this page. The monthly report (PDF + Excel) is free for qualified retailers and buyers in Russia, Israel, Asia and Europe — with scores, insights and "next hit" predictions.
Functional beverages with gut health benefits, high-protein snacks, premium frozen desserts and novelty confectionery show the strongest growth in Russia. Brands like Franuí, OLIPOP and viral Thai snacks match Russian consumer preferences and deliver premium margins.
We operate our own direct Russian infrastructure with approved international structures ensuring full regulatory compliance. Our end-to-end control — from PO to secure payment collection from Russian chains — makes Russia accessible for global brands that couldn't otherwise enter. This is our unique structural edge.
Israel: 3–6 months (including certifications). Russia: 6–12 months (including regulatory alignment and cold-chain setup). We compress timelines through our specialized hubs — HKG sourcing, BKK operations, TLV trading, MOW distribution.
We register trademarks for our partner brands in each target market before launch. All localized packaging designs remain property of the original brand owner — we adapt, we don't own. Standard contracts include non-compete clauses and brand-protection provisions.
We operate on a full-margin distribution model — no placement fees or slotting fees to brand owners. We take commercial risk by purchasing inventory and managing execution. Revenue comes from the trade margin. For select high-potential brands, we co-invest in marketing budgets.
Strategic partnership = multi-market execution commitment, co-investment in marketing and virality, managed regulatory and payment infrastructure, and shared quarterly performance reviews. Our Franuí partnership is the template: multi-year, multi-market exclusivity with shared growth planning.
Absolutely. Use the contact form — select "Brand Owner" as your audience and attach your deck. Our team reviews within 5 business days and responds with fit assessment. If your brand scores well on our AI innovation + trending metrics, we'll schedule a strategy call.
To discover the most innovative global F&B brands and provide them with advanced market-entry and marketing platforms — while solving the operational and financial challenges others cannot.
Your trusted partner for international F&B market entry, distribution and growth.
CGC Global